Social Machinery

Pingdom released a new study showing the ratio between men and women on top 19 social networking sites like Facebook, LinkedIn, MySpace, Twitter, Slashdot, Reddit, Digg, Delicious, StumbleUpon, FriendFeed, Last.fm, Friendster, LiveJournal, Hi5, Imeem, Ning, Xanga, Classmates.com and Bebo. 

The research reveals that women rules the social networking space with a higher proportion of users in most of the sites.

The study, which also  includes social news sites like Digg, Reddit y Slashdot, was developed from US demographic data obtained from Google Ad planner. This tool allows users to get demographic information from different sites. 

Some of the key findings from this study were:

•  84% of social networking sites have more women than men
• New media and social news site have more male users.
• Twitter y Facebook have almost the same proportion between men and women
• Bebo and Classmates.com have the biggest proportion of women (66% and 64%)
• In Average a social networking site is composed by 53% women and 47% men