The consulting and Digital Marketing Company Multiplica just released a new study comparing source of revenues and business models from Top 100 web 2.0 sites today. Multiplica analyzed companies like Youtube, Myspace, Facebook, and Wikipedia Among others.
The study gives a pretty good picture about today’s web 2.0 business models and some ideas on way forward that I would like to share. continue reading »
According to a very close source to the microblogging company, Twitter will get 25 millions dollars due to their search agreements with Google and Microsoft. These revenues would be enough for Twitter to break even before end of this year according to the same source.
Since some weeks ago, the music industry looks quite busy due to Christmas single charts competition. In UK, for the last four years the Christmas number one position in the UK Singles Chart has been occupied by the winner of The X Factor TV show. But this year things were different for the successful talent hunting show.
But once again, social networking managed to change the rules of the game in the music industry and driven by thousands of downloads and Facebook group campaigning “Killing in the name” reached number one UK single chart list again.
According to Reuters, Telefonica just bought Jajah, the VOIP service provider, for 200 Millions dollars. Jajah currently has around 15 million subscribers that can make cheaper phone calls on their landline and mobile phones via its site. There are seven key points for understanding Telefonica´s strategic move.
Predicting the future is always a rather challenging task. There is one thing about predicting the future….it is so hard to predict.
Mike Elgan makes a great top ten list with the worst predictions by technology pundits for this 2009. Most of them where too vague considering the existing trends happening at the end of this year.
Check the top ten list below
Google’s Android OS is growing exponentially driven by a massive amount of handsets based on the new mobile OS that are coming to the market. Also, Android seems to be the perfect marketplace for new applications development due to their “open” source and their application store.
And it looks like developers are supporting this platform: Android already has more than 16.000 applications. Still far below App store´s 100.000 applications but quite impressive if you think the little time Android supported mobiles have been available.
Since many years more and more Anthropologists are studying human behavior on Internet. Cyberanthropologism is becoming increasingly important for understanding the complexity of the Homo Digitalis.
The most watched video on Youtube during 2009 was Susan Boyle singing for Britain’s Got Talent show I Dreamed a Dream. The artist got more than 120 Millions views.
The top 5 list and the most searched words on Youtube can be found below.
2009 was the year when social media became a mainstream media creating a paradigm shift on digital marketing opportunities, strategies and budget.
We can expect that 2010 will deepen this media shift as the hype dissipates from Social media marketing efforts like Facebook fan pages, Twitter campaigns and other superficial attempts for bringing a more honest community factor to brands and organizations.
This are my 5 likely truths for 2010 when it comes to social networking
Sometime back Google launched Public Data tool with Internet penetration statistics by country. The information is extracted from Datafinder, where users can get even more information like Co2 emissions or population growth among others.
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