Last week Vision Mobile consulting released a new study regarding application stores. The report is extremely interesting since the main sponsor is Telefonica developer community and some of the findings are quite disruptive showing how mobile operators losing the battle for application developer’s heart. continue reading »
GlaxoSmithKline, The pharmaceutical giant, has decided to open to public the design of 13,500 chemical compounds that could inhibit malaria, In order to foster collaboration among scientists and researchers interested on developing a drug that can control this disease. The malaria is a condition caused by parasites which are transmitted to the human blood through a mosquito bite. It is one of the world’s biggest health problems with more than 210 million cases annually. Most of these cases affect poor countries where people live with less than 1USD per day.
New research into online behavior suggests that up to 44% of users using illegal download sites could be converted into paying music subscribers if services were priced correctly. Most of 44% P2P users would be willing to pay a small fee every month to continue downloading from their favorite sites on a legal basis.
Internet is evolving rapidly and in different directions. Anticipating what could happen in the web future is a constant effort for those who play a role in it.
As Marshall McLuhan famously said “We shape our tools. And then our tools shape us.”. Internet has changed many things: who we work, communicates, relate, learn, investigate, study, play, to entertain becoming an essential part of our everyday life for millions of people.
Like any technology, internet is evolving rapidly and every new step allows more people to access it, while users become are demanding more services that they would like to find on the net. Hence, companies that live in this network are always re-thinking their business and creating outstanding innovation to create more options and services.
A recent statement Nikesh Arora, President of Global Sales Operations and Business Development of Google demonstrate the exponential growth of the online advertising market in the mid term and the maturity of channels like the internet which in turn has captured the trust of the brands and advertisers.
Nikesh expected that within 5 to 8 years, between 30 and 50 percent of advertising will be digital. This means that online advertising would grab up to half the overall share of the advertising market.
Many traditional media CEOs, especially Rupert Murdoch consider that the answer to the big question about how to monetize internet is about offering paid content. In the other hand, we heard more and more people saying that they are not willing to pay for digital content, probably spoiled by internet “free” access.
Digital fashion come and goes and in some cases generates a great social phenomenon which soon disappears as if they never existed. Although nowadays everyone is shocked about social networking exponential growth and relevance in our daily life, it is also interesting to analyze the latest data on active accounts. This data confirms that social networks are still on a bullish period; living a golden age, even do tough times come ahead.
Coca Cola is focusing most of its social media marketing efforts on mainstream social networking sites like Youtube, Twitter and Facebook, moving away from building their own communities. According to the brand, they will continue to create campaign sites on existing community sites instead of building their own.
Probably one of the most farsighted and most well renowned logos in the mobile industry was “Connecting people” from Nokia, the finish handset manufacturer. The slogan, created by Ove Strandberg, established the vision of the mobile industry during the last decade: connect 6 Billion people via wireless technology. Clearly, the wireless industry has done an incredible job on fulfilling this shared vision. Currently, more than 4 Billion users around the world communicate via a mobile device and in the next 3 years another 1 Billion people will join them. Besides, wireless broadband is growing exponentially and via 2014 most of internet connections will be performed via wireless network.
But the question today is what is going to be the next decade motto for this industry?
It looks like everyone wants to have an Application store: you see Apple celebrating three billion downloads milestone, RIM and Google launching their own apps store to support BlackBerry and Android phones respectively and even operators like China Mobile, Vodafone and Telefonica exploring this avenue.
But have you thought on automobile applications store?
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