As part of Google efforts to go green, the giant took a big step by entering the energy business with the creation of a subsidiary called Google Energy. The request done to the federal energy regulatory commission includes buying and selling electricity on the wholesale market.
The success of Facebook, Twitter and others big social networks is showing sign of fatigue as the fad dissipates and digital natives started moving away from these crowded communities to more niche based sites.
Do you tweet while driving? Do you update your Facebook status at work or during vacation? Have you ever wonder how much time people spend on social networking activities like updating status, checking in on Facebook or posting a tweet on Twitter?
A recent study from Retrevo.com, a consumer electronics shopping site, tried to find the answers on how much control people have over their social media life.
If we could turn back the time ten years and browse trough the World Wide Web, probably we would be shocked by the organizational chaos, primitive design and the lack of functionalities from most of the sites. Internet was not always an organized place, linked, personalized and rich in Multimedia content. We have traveled a winding road to be where we are today : The Web 2.0
Are you tired of your Social Network life? Feed up of exposing your life trough web 2.0? Would you like to recover your offline back again? Web 2.0 Suicide Machine lets you delete all your energy sucking social-networking profiles, kill your fake virtual friends, and do away with your Web2.0 alterego.
Is clear that the decade 2000-2010 made profound changes in all levels of our lifes. From the way we communicate, interact, socialize, entertain to new paradigms settled in many industries, I think is a good time to stop and think about the biggest losers during the last ten years.
Some days back eMarketer released their latest forecast for social networking ad spending. According to them, advertisers will spend $435 million on Facebook this year and $605 million on 2010. Even do these figures implies 39% increase, they are quite below the $1 billion in revenue for 2010 TBI Research’s forecast .
It also interesting to see that Myspace outlook for next year is quite pessimistic. First of all, advertisers will reduce their ad spending from $490 million this year to $385 million. Secondly, their growth outside U.S. market will be close to zero, staying at $25 million
As Web 2.0 becomes more and more a mainstream media and a essential communication tool for everyone, new segments start entering this space creating disruption. For instance, during the past few months a massive amount of seniors have joined social networking sites like facebook, becoming the fastest growing segment according to Comscore report.
Now social media is becoming a common place for the so-called “digital moms” segment, which is showing a very intensive and unique usage pattern across social media.
Lala is a very exciting music streaming service. The San Francisco based starlet has been offering “music in the cloud” for the last four years. Essentially users pay a small amount (roughly ten cents USD) for adding favorite music to their playlist that can be streamed anytime, anywhere without downloading it.
The business model changes storage capacity (downloads) for bandwidth (streaming). Also, the service is absolutely legal due to several agreements with most music labels.
Generation 2020 (by some analysts a segment born around 2000 and graduating from high school by 2020) is the latest generation made up of today’s kids and youth. Gen 2020 will face a very complex world but they are more conscious about it than any other generation before
Social researchers have studied and debate deeply about gen Y or digital natives (segment between 15-30 years) and their rapid embrace of digital technology. Neverthless, generation 2020 is the first group born into a full digital world. It’s like comparing learning a language in school with being a native speaker.
This generation is not currently part of the workforce but within a decade they will comprise 10%-15% of the workforce and and by 2025 they will be the largest generation at work.
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