One factor that made possible the great development of Google as a hub for innovation is their recruitment methodology used when hiring employees. That methodology has been able to built Google’s most important asset: Human capital.
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Probably the growth that Facebook experienced this year, reaching over 350 million users, will continue during 2010. Increasingly, brands, companies, music bands, NGOs, will create their pages, profiles, events, groups or causes in the social network site as a way to reach their consumers and get some spotlight.
But in this extremely crowded place, for being able to differentiate our brand we must know some essentials applications for it.
I leave you with a selection of 10 must-have applications to stand out from the crowd.
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Why sometimes is so difficult to make our ideas to stay?
For anyone working in a competitive environment, with fierce competition, making ideas to stick is a critical success factor for their business or careers. But how can you achieve that Wow Factor. What makes an idea remarkable? How people can increase their likehood of success?
Educators and idea collectors Chip and Dan Heath did a great job in their book “Made to stick : why some ideas survive and others die” by revealing the anatomy of ideas that stick and explaining simple ways to make ideas stickier.
Take a look to the six principles for making your ideas to stick!
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Although many companies today are leveraging on the power of social media to build brand value, we’ve already seen several cases where brands have been challenged by the explosive dissemination of negative information.
One of the key things that are keeping marketers up at night is the fear of a social media brand crisis. It can be due to anything ranging from bad product reviews, employee-indiscretions on YouTube to service complaints on Twitter.
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LinkedIn is the world’s largest professional social network with over 40 million members and growing rapidly. Is great place for connecting you to your trusted contacts and helping to exchange knowledge, ideas, and opportunities with a broader network of professionals.
One of the great benefits about LinkedIn is the ability to get visibility from other professionals or business partners and therefore create new opportunities for your business without investing much.
I would like to share 8 ways for using Linkedin as a business development tool for your business.
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